Aloha+ Challenge: A Culture of Sustainability – He Nohona ‘Ae‘oia
Status of initiative: On track
Description/achievement of initiative

The Aloha+ Challenge is a shared statewide leadership commitment to build a more secure, sustainable and resilient future for Hawaiʻi by achieving six sustainability targets by 2030, which include: 1. Clean Energy: 70 percent clean energy – 40 percent from renewables and 30 percent from efficiency. 2. Local Food: At least double local food production – 20 to 30 percent of food consumed is grown locally.3. Natural Resource Management: Reverse the trend of natural resource loss mauka to makai by increasing freshwater security, watershed protection, community-based marine management, invasive species control and native species restoration.4. Waste Reduction: Reduce the solid waste stream prior to disposal by 70 percent through source reduction, recycling, bioconversion, and landfill diversion methods.5. Smart Sustainable Communities: Increase livability and resilience in the built environment through planning and implementation at state and county levels.6. Green Workforce & Education: Increase local green jobs and education to implement these targets.

Implementation methodologies

In order to implement the Aloha+ Challenge, the partnership will:• Establish and expand our partnerships between government agencies, non-profit organizations, the private sector and local communities to promote coordinated and integrated action; • Share experiences, tools and techniques among Hawai‘i’s officials, practitioners and community leaders;• Increase long-term financing mechanisms for conservation and sustainability programs essential to reaching our 2030 targets; and • Review and report progress to achieve the Aloha+ Challenge annually to our respective legislative bodies.

Arrangements for Capacity-Building and Technology Transfer

The partnership currently uses dynamic multi-sector teams with representatives from islands across the state to share expertise while planning and implementing priority projects. It is working on the design of a statewide sustainability action network to expand engagement and facilitate collaborative action learning in the future.

Coordination mechanisms/governance structure

The partnership is currently governed jointly by:1. Hawaii’s 6 elected Chief Executives (Governor, 4 Mayors & Office of Hawaiian Affairs Chair) represented by their appointed Sustainability Coordinators2. Hawaii Green Growth Steering Committee (12 public and private leaders from key agencies and organizations)


Government 1. State of Hawai‘i 2. City & County of Honolulu 3. County of Hawai‘i 4. County of Kaua‘i 5. County of Maui 6. Hawai‘i Department of Agriculture 7. Hawai‘i Department of Health 8. Hawai‘i Department of Labor & Industrial Relations 9. Hawai‘i Department of Land & Natural Resources 10. Hawai‘i Environmental Council 11. Hawai‘i Invasive Species Council (HISC) 12. Hawai‘i Office of Planning (OP) 13. Hawai‘i State Legislature 14. NOAA Pacific Services Center 15. NOAA Papahānaumokuākea Marine National Monument (PMNM) 16. Office of Hawaiian Affairs (OHA) 17. State Energy Office 18. University of Hawai‘i (UH) 19. UH Sea Grant 20. US Department of State 21. US National Invasive Species Council (NISC) Non-Government & Community Organizations 22. Hawai‘i Green Growth (HGG) - Coordinator 23. Agricultural Leadership Foundation of Hawaiʻi 24. Blue Planet Foundation 25. Coordinating Group on Alien Pest Species 26. Enterprise Honolulu 27. Global Island Partnership (GLISPA) 28. Harold K.L. Castle Foundation 29. Hau‘oli Mau Loa Foundation 30. Hawai‘i Conservation Alliance 31. Hawai‘i Community Foundation 32. Hawai‘i Energy Policy Forum 33. Hawai‘i Presidential Center 34. Hawai‘i Fish Trust, Conservation International 35. Kamehameha Schools 36. Kanu Hawai‘i 37. Kaua‘i Action & Planning Alliance 38. Kōkua Hawai‘i Foundation 39. Kupu Hawai‘i 40. Mālama Hawai‘i 41. Mālama Learning Center 42. Mālama Maunalua 43. National Tropical Botanical Garden 44. Pacific Islands Climate Change Cooperative 45. Polynesian Voyaging Society 46. Sierra Club Hawai‘i 47. Slow Food Hawai’i 48. Sustain Hawai’i 49. Tri-Isle Resource Conservation & Development 50. The Nature Conservancy of Hawai’i 51. World Conservation Congress 2016 - Hawai’i Committee Business 52. Accord 3.0 Consultants 53. Hawaiian Electric Company 54. Kyo-ya/Starwood Hotels 55. Sustainability Partners, Inc. 56. Susty Pacific, LLC 57. Town Restaurant 58. Pineapple Tweed Public Relations & Marketing
1. Hawaii Statewide Sustainability Indicators & Dashboard
2. Increased funding for clean energy, local food production & natural resource management
3. Establish Aloha+ Challenge Leaders Council & Action Network for implementation
Aloha+ Challenge Dashboard completed to track progress, provide accountability, and ensure transparency on all six sustainability goals.
Initial mechanisms indentified to increase funding for implementation of six sustainability goals.
Initial project pipeline identified to drive action towards 2030 goals.
National and international partnerships established to share best practices and local models to achieve the UN 2030 Agenda.
4. Achieve all 6 targets statewide
Resources devoted to implementation
In-kind contribution
Financing: currently ca $200K/year for coordination & more than $30 million per year for implementation from State of Hawaii In-kind: currently ca $200K/year for coordination In-kind for implementation from federal, county, private sources (tbd)
Progress reports
Cut off date each year: 1 July
This initiative fulfils the SMART criteria.
Location: Hawai'i
Date of completion: December 31, 2030
Operating in countries
Partner connections
Contact information/focal point(s)
Audrey Newman , audnewman@gmail.com

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